The field of food safety requires a high level of professionalism from practitioners, but at the same time, it is closely related to the lives of consumers. In March, TESCO Group Supermarket under China Resources Wanjia will launch a nationwide food safety month activity with the theme of "Star Fresh Life" to build a health "firewall" for consumers with practical actions. This Food Safety Month event will be closer to the lives of customers and also in line with the "Social Co governance" and "Food Safety Science Popularization" initiatives proposed by the new Food Safety Law.
This year, TESCO Group's Food Safety Month will carry out a variety of offline interactive activities: customers can participate in the "Star Fresh Life" open day theme activity by signing up to have a deep understanding of the store's operating room and on-site visits to understand various operating specifications and processes. In addition, there are also product tasting events mainly focused on self owned brands for customers to participate in and experience the fun of healthy living on site.
As a corporate citizen, TESCO Group also strives to fulfill its corporate social responsibility, actively transmits food safety knowledge and healthy consumption concept to consumers, and jointly promotes the healthy development of the food safety industry with the whole society. The series of food safety activities with the theme of "Star Fresh Life" in the community are mainly focused on community convenience and neighborliness activities, matched with food safety promotion